The Empire State Building Observatory atop the eponymous
landmark building has completed the final phase of a four-year, $165 million redevelopment.
The building's 80th floor was given new exhibits including interactive, augmented scenes inside
classic binoculars and a film about the Empire State Building's famous light
shows that include interviews with Marc Brickman, the lighting artist who
Also new is "NYC: Above and Beyond," an exhibit created in
partnership with NYC & Company that encourages visitors to create a
personalized trip itinerary from the top of the 88-year-old building.
After answering questions about their interests and the
length of their stay, they can assemble a personalized list of recommendations
for attractions and sites throughout New York City's five boroughs. The
itineraries then automatically download to a visitor's phone with the use of a
QR code reader or can be sent via e-mail. The exhibit was designed in response
to research that showed the Empire State Building is many visitors’ first
destination in New York.
The Empire State Building also announced a new video
starring lyricist Lin-Manuel Miranda, set to a track from his Hamildrops series.
It features a music-to-light show designed by Brickman and contains footage of
Miranda experiencing the new Empire State Building Observatory experience.