TAMPA -- 800 Travel Systems, Inc., a provider of travel-related
products and services through its call centers and Web site www.lowairfare.com, announced it has signed a one-year
marketing alliance with First Internet Travel L.L.C., a general
partner of VTS Travel Enterprises.
The reciprocal pact will broaden 800 Travel Systems' product
line to include discount hotel reservations worldwide.
According to 800 Travel Systems, under the marketing alliance,
both 800 Travel's on-line and call center customers will be offered
discount hotel reservations to be fulfilled by First Internet
Travel.
Also, 800 Travel Systems said it will use its discount air fares
to fulfill air travel requests from First Internet's on-line
customers.
The two companies have agreed to share revenue from sales made
through the marketing alliance.
"Our agreement with First Internet Travel, with its extensive
list of over 46,000 hotels, represents an important step in our
growth strategy to offer new products and services to our
customers," said Peter Sontag, CEO of 800 Travel.
"We are also very pleased that this reciprocal arrangement will
make our discount air fares and the instant messaging capabilities
of www.lowairfare.com available to First Internet Travel's
significant customer base."
Edward Vitti, president of First Internet Travel, said, "Our
marketing alliance with 800 Travel Systems will help promote the
growth of both of our companies by strengthening our already
extensive Internet presence."
First Internet Travel is a general partner of VTS Travel
Enterprises, the 15th largest travel management company in the
U.S., according to Travel Weekly's Top 50 Travel Agencies. VTS is
based in Mahwah, N.J.