Destinations around the world have signed onto the World Travel & Tourism Council’s (WTTC) global safety and hygiene stamp to identify destinations that have adopted its standardized health and hygiene protocols. 

WTTC said the Safe Travels stamp enables consumers to identify places and companies that comply with the suggested protocols WTTC formulated for hotels, restaurants, airports, cruise lines, tour operators, restaurants, and transportation. The protocols were devised based on guidelines from the World Health Organization and the U.S. Centers for Disease Control and Prevention.

Since the launch of the Safe Travels stamp last week, Turkey, Bulgaria, Jamaica, Mauritius, Ontario (Canada), Portugal, Saudi Arabia and the Mexican destinations of Baja California Sur and Yucatan have adopted WTTC’s new protocols. Cities that have received the WTTC Safe Travels stamp of approval include Barcelona, Cancun, Madrid and Seville.

To get the stamp, companies, countries and destinations share their protocols with WTTC, which validates they are in line with those devised by the organization. Interested parties must agree in advance to continuing compliance with the Safe Travels protocols. 

“The number of global destinations adopting our private sector protocols is growing at a rapid pace and it’s hugely gratifying and shows the success and importance of the WTTC Safe Travels stamp,” WTTC CEO Gloria Guevara said in a statement. “The stamp is vital to reestablish worldwide consumer confidence in travel and tourism and so travelers can be sure that enhanced standards of hygiene are in place for them to be able to travel safely.”

The United Nations World Tourism Organization (UNWTO) also embraced the WTTC Safe Travels stamp, which have the safety and hygiene of travelers as their top priority.


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