IHG-owned upscale brand Voco has opened its largest hotel in the Americas, on the edge of New York's Times Square.
The Voco Times Square-Broadway is a new 32-story hotel with 419 guestrooms. The hotel joins the brand's two existing New York City locations, the Voco Times Square South in West Midtown near Penn Station and Voco The Franklin on the Upper East Side.
Photo Credit: IHG Hotels & Resorts
IHG said the Voco Times Square-Broadway's design draws inspiration from New York's Prohibition-era speakeasies, "blending sleek lines, rich textures and stylish furnishings with modern comfort."
"Through a welcoming entrance, guests step into a lobby designed with plush seating, warm lighting and thoughtful details that create a cozy, engaging atmosphere reminiscent of the Jazz Age," IHG said.
IHG said the hotel's rooftop offers unobstructed, panoramic views of the city skyline.