One of the biggest differences between the Norwegian Prima and its predecessors in the Norwegian Cruise Line fleet is in the Haven.
The most recent iteration of the line's upscale ship-within-a-ship concept was spread out at the top of the vessel on the Norwegian Encore, which launched in 2019.
But on the Prima, the Haven is concentrated in the aft and has dedicated elevators requiring keycard access.
Danny Genung, CEO of Harr Travel in Redlands, Calif., said the exclusive elevator access to the Haven gives him the "emotional" excitement of the doors opening up to a New York penthouse. "Once that elevator opens, you have the best butlers in the world," he said. "It feels more exclusive to me."
The Prima's Haven also offers more space than on previous ships, including a larger concierge suite and the introduction of an infinity-edge pool.
The space helps contribute to what Genung said is the Prima being less anchored as a family ship. While there are 10-deck-long slides, race cars and other game spaces, he said, the Prima feels like more of an adult-oriented product.