Virgin Voyages has added to its sales executive team, aiming to bolster support of travel advisors.
Koreen McNutt
Koreen McNutt is the new vice president of agency and business development, and Kristy Woolums is now senior director of national strategic accounts for North America.
McNutt was most recently with MSC Cruises, where she was commercial sales officer and senior vice president of sales and trade engagement. She previously worked at Expedia Group.
Stephen Hopkins
Additionally, the vice president of growth and international sales and marketing, Stephen Hopkins, will now also handle sales acceleration.
All three will work under chief marketing officer Nathan Rosenberg as part of what Virgin describes as a newly unified commercial team. Rosenberg took over the duties of John Diorio, who resigned as vice president of North American sales earlier this month.
Kristy Woolums
"By working in better coordination across our brand story, marketing strategy and sales execution, we reduce mixed messages and disconnected experiences for our First Mates," Rosenberg said. (First Mates are travel advisors.) "This creates integrated strategies that make it easier for them to sell Virgin Voyages successfully."
Woolums was promoted from within Virgin Voyages and will now work exclusively on high-value strategic partnerships.
CLARIFICATION: This report was edited to removed the implication that McNutt left MSC Cruises for Virgin Voyages.