Europe travel program to launch site

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NEW YORK -- Destination management company Tumlare Corp. and Icelandair are planning an early June launch of escortedeurope.com a Web site designed to enhance the Escorted Europe With Icelandair (EEI) group travel program that debuted in print format last fall.

The EEI Web site's Create-a-Group section will enable registered agents to design and submit group itineraries to Tumlare for pricing.

Consumers will be able to browse available group packages by date or special interest and directly e-mail the agent selling a group package.

Joseph Green, Tumlare's vice president of sales and marketing for North America, based in Sudbury, Mass., said the site will debut with about 50 group itineraries when it goes live June 1, with a new EEI brochure to follow on June 15.

"Because Icelandair has wide service throughout Europe and it's a small airline, you're able to do things like this," Green said.

Jeanie Halyard, senior group coordinator for Departures, Winter Park, Fla., has participated in several Create-a-Group programs since Icelandair and Tumlare introduced the program in November.

"It's just a way that we all can stay in business," Halyard said. "Networking is what it is."

Halyard said she is now working on a Thanksgiving in Iceland group. "It's so much easier to get the group to go if you have participation from other agents," she said.

Escorted Europe With Icelandair
Phone: (800) 466-6990
Fax: (516) 877-1773
E-mail: [email protected]
Web: www.escortedeurope.com

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