The French Riviera landmark Hotel Martinez, a Grand Hyatt
hotel since 2013, will rebrand when it reopens in March.
The Cannes hotel will drop the Grand Hyatt brand and join the
Unbound Collection, a soft brand Hyatt launched last year. Hotel Martinez will be
the second European hotel to join the Unbound Collection, following Paris'
Hotel du Louvre.
A fixture on Cannes' La Croisette for almost 90 years, Hotel
Martinez is currently closed for a four-month renovation. The hotel is adding a
less-formal dining venue serving Mediterranean cuisine to complement the hotel's
two-Michelin-star La Palme d'Or.
Renowned Paris design house Pierre-Yves Rochon is updating white-hued guestrooms
with sky-blue and yellow accents. The rooms will also have marble, leather and
terrazzo furnishings to accentuate its French and Italian design approach.
Pierre-Yves Rochon has designed the interiors of London's
Savoy Hotel, the Four Seasons Florence and the Peninsula Shanghai, among
others.