Lovu Inc., the company behind the platform connecting romance travelers with advisors and hotels, has launched a new product: TripLeads.ai, a sales development representative.
TripLeads.ai was designed to help agencies, tourism boards, hotels and destination marketing organizations capture, qualify and convert travelers.
Shri Lildharrie, founder and CEO of Lovu Inc., said the technology was designed to funnel highly qualified leads to its users.
TripLeads.ai starts engaging potential customers when they show interest on a travel brand's website. It uses natural language conversation to qualify the traveler on details like trip type, dates, budget, group size and booking readiness, according to TripLeads.ai.
Then, a qualified lead is routed to someone in the organization based on configurable rules. The leads have built-in response-time tracking and the technology will flag those that have gone unaddressed.
Lildharrie said travel advisors could use the platform as a lead-conversion tool across a number of marketing channels, including email campaigns, social media and Facebook groups.
"Instead of using a generic contact form, advisors direct prospects to a dedicated TripLeads.ai page where the AI assistant immediately engages, qualifies and captures the lead," he said. "This ensures the advisor receives a fully qualified lead rather than a simple inquiry."
However, he believes the biggest opportunity for TripLeads.ai in the agency space is at the enterprise level for hosts, consortia or franchisors.
In that instance, each advisor would get their own branded landing page powered by TripLeads.ai that potential clients could interact with. Administrators would retain visibility into the full funnel of a lead, he said.
"We believe this solves a long-standing challenge: generating measurable visibility into advisor-driven demand while helping advisors convert more leads," Lildharrie said. "The result is a shared ecosystem that benefits suppliers, agencies and advisors through better capture, faster response times and greater accountability."