Radisson launches retail site for brand products

Radisson Hotels & Resorts has launched a Web site where consumers may purchase a wide variety of items ranging from custom designed sheets to specialty bath products.

Many of the products available at www.radissonguestboutique.com are found in Radisson hotels, such as the Sleep Number Bed by Select Comfort, custom designed sheets and Radissons exclusive line of Asira Body Care products.

"Offering these high-quality products is a great way for us to connect with the people who stay at our hotels, said Nancy Johnson, executive vice president of full service hotel for Carlson Hotels Worldwide, which includes the Radisson hotel brand.

Other items for sale at the site include 250 thread count sheets by Martex, a geometric duvet cover and shams by Fabtex, a Tumi Travel Kit and a Sunbeam wall-mounted hair dryer.

Radisson is the latest in a line of hotel chains to launch a retail site, following Westin, W Hotels, Marriott and Kimpton, which all feature retail sites marketing items found in their hotels.

To contact the reporter who wrote this article, send e-mail to Michael Milligan at [email protected].

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