New travel site throws rabbit punch

NEW YORK -- Attention travel agents: You're about to be upstaged by a rabbit.

That's right, a technology firm here called TripleHop Inc. launched a Web site dubbed Follow the Rabbit!, at www.followtherabbit.com, that claims to use a unique filtering technology to help people figure out where to go for their vacations.

The company said its "rabbit" gives Web surfers the benefit of a "comprehensive, unbiased search capability, enabling them to select up to 88 different criteria to help find the best possible locale for their vacation."

According to the TripleHop press release, "Existing on-line travel services essentially provide reservation and booking services, and traditional off-line travel agents can be limited by their own travel experience.

"Travelers have to know from the beginning where they want to go, or else take a chance on a suggestion from someone who may not know the destination well enough to really recommend it. Neither on-line nor off-line agents can match Follow the Rabbit's network-based knowledge."

A Travel Weekly staffer logged on seeking "leisure activities" for "me and a romantic partner," selecting two favorite activities at random: "sitting in cafes" and "golf."

The rabbit returned two matches with a 90% rating: Calgary, Alberta, and Durango, Colo.

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