Bahia Principe Hotels & Resorts introduced its first agent reward program that features free stays, spa treatments, excursion vouchers and special rates and discounts for agents based on points accrued for bookings at all Bahia properties in the Dominican Republic, Jamaica and Mexico.
Upon registering, members receive 250 welcome points to jumpstart their rewards.
After that, 100 points are awarded for each night booked at a Grand Bahia Principe Hotel and 125 points for each night at a Luxury Bahia Principe property.
"Agents are trusted by our customers and on the front line of our business," said Lluisa Salord, vice president of global sales and contracting.
"This program is our way of thanking the travel agent community and rewarding them with experiences so they can become expert sellers of the Bahia Principe brand."
As part of the launch promotion, all bookings made by the end of 2016 earn double points.
The Luxury Bahia Principe in Samana, Dominican Republic, pictured, is participating in this promotion. An earlier version of this article featured an image of the St. Regis Bahia Beach in San Juan, not a participating property.