Norwegian Cruise Line has launched a new marketing tool for travel advisors.
The tool, called NCL Connect, is powered by Approach Guides. NCL said the tool enables travel advisors to leverage a co-branded website that lists NCL sailings and drives leads directly to the advisor. The product provides content that is sharable via social media and email, according to the line.
NCL Connect's debut follows the launch of a similar product from sister brand Regent Seven Seas Cruises. Regent Connect launched in October. Both tools are powered by Approach Guides.
NCL Connect is an additional level of marketing support beyond the brand's Marketing Headquarters, which includes more than 800 assets such as videos and flyers.
Travel advisors can learn more about how to use the new marketing tool by registering for a webinar to be held March 19 at 2 p.m. Eastern time or watching it on the line's Partners First Facebook page.