Grammy Award-winning musician Pharrell Williams has jumped into the hotel business, partnering with Groot Hospitality's David Grutman to debut the Goodtime Hotel in Miami Beach this month.
Located near the corner of Washington Avenue and Sixth Street, the art deco-inspired property features 266 guestrooms, many of which offer views of Biscayne Bay to the west or the Atlantic Ocean to the east. The hotel's brightly hued accommodations feature amenities like blackout drapes, bath products by Ortigia and pink rotary phones.
Pharrell Williams, left, and David Grutman at the Goodtime Hotel in Miami Beach. Photo Credit: Alice Gao
The hotel is home to Strawberry Moon, a restaurant and pool club concept that serves up Mediterranean cuisine and specialty cocktails for lunch and dinner, offering both indoor and poolside dining.
Other property highlights include a gym, which features equipment from fitness brands like MyBeast and Peloton, as well as 45,000 square feet of ground-floor retail space.
The Goodtime Hotel is currently accepting reservations for stays starting April 15.