Riviera River Cruises has released a new guide to help agents sell group bookings.
The guide, available on Riviera's agent portal, provides advice on identifying groups to solicit for bookings, promoting group travel and travel advisor policies, and describes the benefits of booking with Riviera.
"With Americans starting to make travel arrangements again, it's a great time for the agency community to learn about how group bookings can help jump-start their business," said Marilyn Conroy, Riviera River Cruises' executive vice president for sales and marketing in North America. "We offer generous tour conductor and group benefits, and we're the only line that will take your requested space out of inventory and hold it for eight weeks without a deposit, even on our solo cruises. Our sales staff is ready to be your go-to for group bookings."