Designed for affluent travelers with
limited time on their hands, Luxe Concierge specializes in
organizing getaways "from inception to conception to execution."
Nashid Braswell,
president of Luxe Concierge, said his company's target markets are
affluent travelers and celebrities.
"We're looking to
make the lives of glamorous people even more glamorous, by working
on the tedious, insignificant tasks that they should not have to
get involved with," Braswell said in a statement. "We're looking to
simplify the lives of those too busy to handle everyday menial
tasks."
According to
Braswell, Luxe Concierge will handle everything from personal
shopping to booking vacation packages to chartering private jets
and yachts on short notice.
The company,
located on the Web at www.nasbras.com, also offers other services such as
arranging wedding services, honeymoons or engagement parties, as
well as restaurant reservations and hotel upgrades.
Luxe Concierge,
based in Freehold, N.J., is one of a growing number of companies
that offer personal, travel concierge services to upscale
travelers.
Others include
Playboy Passport, a 24-hour, luxury lifestyle management service
created by Playboy Enterprises.
Launched this
month, the service, found at www.playboypassport.com, costs $10,000 a year and is
open to 1,000 members by invite only.
Meanwhile, Stuff, a
men's magazine, launched a concierge service last year called Stuff
VIP Travel (www.stuffviptravel.com).
To
contact the reporter who wrote this article, send e-mail to Michael
Milligan at [email protected].