Nielsen buys 3 firms during busy acquisition period

WILMINGTON, N.C. -- Nielsen Travel, a 4-year-old agency based here with $4 million in annual volume, completed acquisitions of three single-branch agencies: Astral Travel and Allen Travel, both of Wilmington and both with $3.5 million in sales, and the $1.2 million Abby Travel of Charlottesville, Va.

The acquisitions continue the company's march toward its goal of growing to a $100 million firm by year's end, president Rick Nielsen said. He added that the firm expects to acquire 20 to 25 more companies before the close of the year.

The acquisition of Abby Travel marks Nielsen's first foray outside North Carolina, Nielsen said, adding that the company planned to expand further within the tristate region of North Carolina, South Carolina and Virginia.

Both the Astral and Allen acquisitions were brokered by Innovative Travel Acquisitions (ITA) of Roswell, Ga., capping a busy two-week period for the company, ITA president Bob Sweeney said.

Among other recent ITA transactions was the sale of Apex Travel, a $40 million agency with locations in Washington, Oregon and California, to Boston-based Fugazy Executive Travel, adding to the public company's stable of more than 100 locations and more than $100 million in volume.

ITA also announced it had served as a transaction agent for 3-year-old Seattle-based Zuno Travel, which closed this week on the acquisition of Portland, Ore.-based Beaverton Travel. A single-branch agency, Beaverton had volume of $10 million in 1999.

The move marks Zuno's entry into the Portland market. Zuno, which has acquired 18 offices during the last 15 months, is currently negotiating acquisitions with six agencies in Washington, five in Portland, and one in Phoenix, according to Zuno president Duane Dahl.

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