Norwegian Cruise Line elevated Katina Athanasiou to the newly created position of chief sales officer, reporting to Norwegian president Andy Stuart.

Katina Athanasiou
Katina Athanasiou

Previously, Athanasiou had been Norwegian's senior vice president of charters, meetings, incentives and events. Prior to that, she had the same role at Oceania Cruises and Regent Seven Seas Cruises.

Norwegian said that Camille Olivere, currently senior vice president of sales and trade partnerships, will now directly lead Norwegian Cruise Line's efforts with strategic accounts, "reinvigorating the Partners First philosophy to showcase the strengths of the company to some of its most significant partners." Olivere will report to Athanasiou.

In announcing Athanasiou's new role, Norwegian said she will be responsible for "driving the cruise line's sales strategy by maximizing opportunities across all third-party booking channels and deepening travel partner relationships."

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