ABOARD THE KONINGSDAM — What passengers love on Holland America Line’s new Koningsdam is the presentation of BB King’s Blues Club in the two-story Queen’s Lounge.

But a new evening restaurant in the ship’s Culinary Arts Center is still in search of customers.

Those were some of the takeaways from a Q&A session held by senior officers on the Koningsdam, a month after the ship first put to sea.

Lincoln Center Stage is a venue where HAL says it has "raised the bar" for classical music at sea.
Lincoln Center Stage is a venue where HAL says it has "raised the bar" for classical music at sea.

On the drawing boards since 2012, Koningsdam has many features new to Holland America, although cruise director Johnathan Rogers emphasized its continuity with HAL’s previous Vista and Signature class ships.

Rogers said the area of the ship that’s really finding an audience is the Music Walk, in which BB King’s, the Lincoln Center Stage and the Billboard Onboard venues are clustered together. 

Some of the presentations in the 148-seat Lincoln Center Stage are standing room only. 

“What we’ve done with classical music has really raised the bar, because there’s just nothing else like it in the cruise industry,” Rogers said.

Elsewhere, some of the newer venues will need to be marketed more to be understood or discovered, hotel director Don Habets said.

“The things that people don’t know from other ships, they’re underutilized, like the Culinary Arts Center restaurant,” Habets said. “People think it’s only cooking shows at night.”

HAL says the Culinary Arts Center restaurant has been underutilized.
HAL says the Culinary Arts Center restaurant has been underutilized.

The restaurant, which serves a farm-to-table menu for $39, was meant to have two seatings an evening but has been cut back to one, Habets said. “It’s not as popular as we would want it to be,” he said.

New York Deli & Pizza, a new complimentary eatery on the mezzanine level of the pool area, is also underused, “because it’s out of the way and people have not heard about it,” Habets said.

“I’m sure in a year’s time those places will be busier,” he said.

Rogers said there are a few things Holland America knows it wants to change already on the next Koningsdam-class ship. One is an open spiral stairway between two decks that joins the Music Walk area to the casino.

“Someone hits it big on the slot machine and it makes a whole bunch of noise while the string quartet is finishing on a very low tone,” Rogers said. “But remember, the partnership with Lincoln Center came long after the design decisions were made on how to build the ship.”

“Going forward we can be more mindful about how we design their performance space,” Rogers said.

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