Windstar Cruises has named Joe Jiffo director of field sales, heading the cruise line's North America field sales team and inside sales team.

Joe Jiffo
Joe Jiffo

Jiffo's focus will be on increasing brand awareness among travel advisors and connecting with trade partners. 

Jiffo was most recently vice president of sales for American Queen Voyages. He has held national director positions with Celebrity Cruises, Carnival Cruise Line and Norwegian Cruise Line and senior positions at MSC Cruises and the Network of Entrepreneurs Selling Travel (NEST).

Windstar vice president of sales Dianna Rom said Jiffo "is incredibly passionate about growing our brand and being an ambassador for our '180 degrees from ordinary' approach to small-ship cruising."

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