Bloom time for Virgin Hotels in Scotland

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The Virgin Hotels Glasgow will overlook the River Clyde in the heart of Glasgow’s shopping district.
The Virgin Hotels Glasgow will overlook the River Clyde in the heart of Glasgow’s shopping district. Photo Credit: Virgin Hotels
Felicity Long
Felicity Long

Nothing says confidence in Europe's travel restart like new hotels, and this spring Virgin Hotels is setting its sights beyond the U.S. to Scotland.

Two properties, set to open in Edinburgh and Glasgow, will each be centrally located in city centers and are designed to reflect the personalities of each city.

Virgin Hotels Edinburgh

The Virgin Hotels Edinburgh will be situated in the landmark India Buildings in the capital city's Old Town near the Royal Mile. 

The Commons Club at the Virgin Hotels Edinburgh.
The Commons Club at the Virgin Hotels Edinburgh. Photo Credit: Virgin Hotels

The hotel will feature 222 rooms (Chambers and Grand Chamber Suites in Virgin Hotels-speak) and multiple dining and drinking outlets, including Commons Club, Virgin hotel's branded cultural hub. 

The design will blend the building's historic features with a focus on style and sophistication, mixing old and new in a nod to Edinburgh's character.

Virgin Hotels Glasgow

The Virgin Hotels Glasgow, the brand's second Scottish hotel, will be located at 236-246 Clyde St. in city center.

The 240-room property will overlook the River Clyde in the heart of Glasgow's shopping district. 

Amenities will include meetings and event space and multiple dining and drinking outlets, including the Commons Club, where guests can work and socialize, and the Funny Library Coffee Shop.

Why Scotland?

"We are seeing a great deal of resilience in Scotland, with local commerce and global appeal making a return," said Virgin Hotels CEO James Bermingham.

"As we restore historic buildings, dating back to the 1860s in Edinburgh and tapping into the creative culture in Glasgow, we are becoming a part of this resurgence, offering a place to merge modern luxuries with authentic cultural immersion that international travelers and local staycationers are seeking."

He cited Glasgow and Edinburgh, in particular, as being at the intersection of culture and innovation, with their blend of heritage, art, music and shopping as among the draws that have made both destinations especially appealing to international travelers.

As to what protocols are in place to reassure visitors from North America who might be nervous to travel, Bermingham said: "Our Virgin Hotels app 'Lucy' empowers guests to control the level of interaction they have with hotel teammates and have a touch-free experience if desired.

"Anything from room service, thermostat, check-out, television controls and minibar are all available in one tap. Our teams have maintained social distancing standards to ensure guest comfortability, and our cleaning protocol has stayed as vigilant and thorough from Day One of the pandemic and before."

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