Signature Travel Network continues its expansion into Australia and New Zealand, growing its membership base in the region by more than 1,200% from 2024 to 2026.
The member-owned cooperative has around 200 agency locations in Australia and New Zealand. The most growth, Signature said, has happened in the last two years.
Its most recent additions in the region include Australian members Panach Cruises in North Sydney, The Travel Agency in Moonee Ponds and Mariner Travel in Melbourne, all of which have joined this year.
The organization has also been adding to its preferred supplier portfolio in the region, president Karryn Christopher said in a release. It has new partnerships with Silversea and National Geographic-Lindblad Expeditions, which both operate in the region.
Signature is currently in the midst of its Horizon Club reward trip, bringing its top U.S. members to Sydney and Melbourne April 12-19. Nearly 70 agency owners are on the trip, as are Signature executives and preferred suppliers.
"What continues to stand out about Australia is the genuine warmth of the people," Christopher added. "Everyone is welcoming, and that spirit is something our members are experiencing firsthand. This immersive destination experience alongside our preferred partners builds meaningful connections and strengthens the relationships that power our growing network."