Signature Travel Network has launched its children's travel magazine, "Ready.Set.GO!"
Printed on recycled paper, the 52-page magazine is an annual marketing piece designed to engage young travelers. It includes interactive elements like tear-out activities, fold-out maps, stickers, quizzes, word games and choose-your-own-adventure stories.
The inaugural edition features a road trip to U.S. national parks and vacation products offered by supplier partners.
Christine Conklin, vice president of marketing at Signature, said that the magazine is designed to support family travel clients, especially considering how influential children can be on the planning process.
Conklin added that the magazine "reflects a more intentional approach to engaging that next generation -- meeting them with content designed for how they naturally discover, imagine and connect."
"For our members, it reinforces the advisor's role at the center of that experience, helping translate early inspiration into meaningful conversations, thoughtful planning and, ultimately, more personalized, high-value travel experiences," she said.