As the summer season kicks off, the Jamaica Tourist Board launched a weekly photo contest for its travel advisors.
The Picture Me in Jamaica contest is an online giveaway designed to test advisors' knowledge of Jamaica's iconic attractions. The contest will run through June 30.
Each Wednesday, five different photos of destinations will be posted on the JTB website along with a series of clues to help identify each image's location. The campaign will spotlight a variety of sights, resort areas, landmarks and off-the-beaten path locales and challenge participants' knowledge of the destination.
"With social distancing protocols still in place, it's important for us at the tourist board to continue engaging with our retail partners in a fun way about Destination Jamaica," said Donnie Dawson, deputy director of tourism and sales.
Photos for the weekly contest will be selected by business development managers from the JTB North American team.
Travel advisors who identify all five photos correctly will be entered into a weekly prize drawing for a chance to win a $100 Amazon gift card.