Hard Rock hotel coming to New York

Hard Rock International plans to open a Hard Rock hotel on New York’s 48th Street in spring 2019.

The new 445-room Hard Rock Hotel New York will be between Seventh Avenue and Avenue of the Americas. The area was once home to musical instrument shops such as Rudy’s and Manny’s, which were frequented by Jimi Hendrix, Eric Clapton and other rock stars.

“This block has always been about music; a place where locals, visitors and musical celebrities mixed as they shopped for the latest instruments and music,” said Tim Hopkins, president of the Times Square Alliance. “Never has a hotel been so perfectly situated.” 

In addition to Hard Rock hallmarks such as a music memorabilia collection, the Hard Rock Hotel New York will feature rooftop music performances and an “upscale underground speakeasy” that will “capture the essence of New York City’s music subculture,” the company said.

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