G Adventures is entering its Swiftie era.
The adventure tour operator has announced that it will be giving away 75 tickets to "Taylor Swift: The Eras Tour" concerts in a new global campaign.
The You Belong With G Experience campaign will select the company's top-selling advisors around the world each month between January and July 31 as winners of the coveted concert tickets.
G Adventurres will be giving 75 of its top-selling travel advisors the chance to win tickets to "Taylor Swift: The Eras Tour" concerts in a new global campaign. Photo Credit: G Adventurres
Two U.S. winners will be announced at the end of January, followed by one winner selected each month between February and July.
The company says its You Belong With G Experience campaign is a way to give back to its advisors in a spirit of camaraderie that's similar to the community Swift has built among her fans.
"It was 1989 when I dreamt up the concept for G Adventures, and our travel community has truly been with us throughout the eras," said Bruce Poon Tip, G Adventures founder and chairman. "We want to create happiness and community for our agency partners in the same way G Adventures does for its travelers and Taylor does for her fans. It's a love story."
Travel advisors who win tickets through the campaign will attend concerts in New Orleans, Toronto or London. U.S. winners will attend the New Orleans concert.
UPDATE: This story was updated to clarify that G Adventures is giving away 75 tickets globally.