The Travel Corporation (TTC) has created a North America leadership structure for its Specialist & Adventure (S&A) Division.
Guy Young
TTC has put tour operators African Travel, Brendan Vacations and Lion World Travel in the division, and longstanding TTC executive Guy Young has been appointed CEO of Specialist & Adventure, North America. He reports to Alastair Campbell, global CEO of TTC Specialist & Adventure.
According to Young, this development comes at a time of unprecedented investment in product, technology and trade partnership support, creating a stronger platform for future growth.
Each brand will retain its distinct identity, with dedicated sales, marketing and contact center teams remaining in place to ensure continuity and service levels.
"The travel trade remains at the heart of our business," said Young. "Bringing these brands together under one leadership structure allows us to work more closely behind the scenes, sharing expertise, scaling what works and investing more effectively across the portfolio. That means we can continue to raise the bar on the experiences we deliver for our guests, while giving our trade partners even greater support, consistency and confidence as we grow."
Catherine Reilly will continue in her role as managing director of Brendan Vacations, based in Dublin. Whitney Ramirez joins as senior vice president of sales for all Specialist & Adventure brands. A longtime executive at TTC, she most recently served as senior vice president of sales for North America at TTC Tour Brands.
As part of this change, Sherwin Banda, president of African Travel, will leave TTC to pursue new opportunities, the company said.