SEATTLE -- TraveLease, which offers technology to tour operators and other travel companies, signed its first customer, Brennan Tours, a Seattle-based escorted-tour company.

TraveLease was founded last year by Tom Easthope, a former general manager of Sunmakers and the former head of the Newton Group, the technology subsidiary of Global Leisure, the parent company of Sunmakers.

TraveLease has a contract with Fourth Dimension Software of Redwood City, Calif., to offer the Contour travel distribution software that automates the sale and reservations of leisure travel products, including vacation packages and customized escorted tours.

Under its agreement with TraveLease, Brennan Tours will implement the Contour system, with the core software residing at the TraveLease offices, where it will be maintained and supported, said Easthope.

TraveLease's "experienced staff, first-rate technical infrastructure, transaction-based pricing arrangement and comprehensive package of services, offers an unbeatable value," said Sean Brennan of Brennan Tours, in a statement.

Fourth Dimension Software created the internal reservations system for Classic Custom Vacations and DER Tours. Its Contour system is being installed at large travel firms such as Abercrombie & Kent and Grand Circle, which purchased the software.

TraveLease's role as a marketer for the Contour software is to promote the system to small and midsize travel companies and act as a service bureau, according to Easthope.

"It's very expensive software" that is prohibitively expensive for modestly sized companies, he said.

Instead of purchasing the Contour system, which costs about $2 million, companies sign with TraveLease and pay for the use of Contour on a per-transaction basis.

In its role as a service bureau, TraveLease provides the technology and automation for multimedia, communications and reservations processing.

"We become an extension of these smaller tour companies' IT departments," said Easthope. Implementation at Brennan Tours is expected to be complete by the end of March.

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