Allegiant rolls out bundled fares

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Allegiant Air has begun selling bundled fares. Customers will now be presented with three product choices.

Allegiant Basic is the carrier's traditional bare fare that doesn’t include carry-on bags, checked bags and seat assignment. Customers who choose Allegiant Basic can still purchase those products separately. 

Allegiant Bonus bundles airfare with seat selection and either a checked or carry-on bag, depending on the route. Free itinerary changes, called Trip Flex, are sometimes part of the Bonus bundle, depending on the route. 

Allegiant Total bundles airfare with seat selection, a carry-on and checked bag, priority boarding and Trip Flex.

Costs vary by the route. For example, a search on Thursday for a Dec. 19 one-way flight from Cincinnati to Las Vegas revealed a Basic fare of $112. The Bonus fare, which in this case included Trip Flex and a carry-on, cost an extra $60.50, a savings of 23% compared to purchasing the bundled products individually. The Allegiant Total package cost $82.99 plus the airfare, a savings of 38%.

Allegiant began soft-testing the bundled fares in mid-October and has now rolled them out to all flights. They are similar to bundles offered by Frontier and Spirit.

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