How to (try to) thwart cybercriminals

Tech expert Shelly Palmer, LinkedIn's "No. 1 Voice in Technology" for 2017:

Shelly Palmer
Shelly Palmer

When it comes to cybsecurity, Palmer says it's impossible to protect everything.

"It can't be done," he said. "So you have to make a concerted effort to protect the things that you really need to protect."

  • Don't click on anything, from anybody, ever. Go to the website yourself; call the phone number.
  • Buy the best cyber insurance you can afford and accurately comply with the insurer's terms of service.
  • The strongest password is the longest one: "Create a long password in plain English using non-sequitur words." 

Max Goldfarb, chief technology officer, Travel Leaders Group:

Max Goldfarb
Max Goldfarb

More than 60% of online fraud is the result of human error, according to Goldfarb. To prevent it, he offers a list of ways travel agencies can try to protect themselves and their clients:

  • Call customers for payment and financial information.
  • Use secure, third-party applications to gather payment information.
  • Store credit card information in secure, encrypted databases.
  • Never leave sensitive information unattended, whether on paper or in a computer. Shred any paper with credit card information.
  • Have a cybersecurity plan, and train employees to follow best practices.
  • Implement multifactor authentication for email and online booking portals.
  • Avoid clicking links or opening attachments in unexpected emails or from unknown senders.
  • If an email is unexpected, call the sender to make sure any links or attachments are legitimate.
  • Never click on a link that asks for a login.
  • Verify any transactions with travel dates within three days of booking, and/or uncommon origin/destination pairings.

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