From the organizers of GTM West comes a series of articles about Travel Weekly's invitation-only conference. Here, a profile of Deb Fogarty, one of the travel professionals who is attending GTM West this spring. For more information about GTM West, including how to apply, click here.
Deb Fogarty, owner of Be Well Travel of Pembroke Pines, Fla., is a member of the new GTM Advisory Board. She attributes her participation in GTM to her elevated profile in the supplier community and her growing network of peers to share business ideas.
"I applied for GTM because my business had grown since I started it in 2008, and I wanted the opportunity to meet with unique suppliers on the one-on-one level that was advertised, as well as participate in an event for cream-of-the-crop agents. I knew being among them would help me elevate my game," said Fogarty.
Her business has taken off. "It's incredible for my business to be able to reach out directly to the top executives within supplier organizations because I have met them. One of the keys to my success is the relationships I have been able to build with the cruise lines and hotels in South Florida. GTM allowed me to expand basically worldwide, as some of the suppliers are so unique and represent other countries and areas of the world I wouldn't be familiar with otherwise."
GTM West is comprised of three pillars, which combine to create a unique platform for connecting top-producing travel advisers and global suppliers. Over the course of two-and-a-half days, attendees participate in up to 50 one-on-one prescheduled six-minute appointments, small-scale product presentations known as Boardrooms, and a number of networking meal functions, all carefully choreographed to maximize the opportunity to build new relationships and foster existing ones.
GTM West will be held at the Westin La Paloma Resort and Spa in Tucson, Arizona, May 4 to 6. Travel advisers who are selected to attend are fully hosted, including air, hotel and all meals during the event.
Fogarty, as an advisory board member, has the unique opportunity to attend either GTM event. She chose GTM West to experience the Westin La Paloma and to meet a new roster of suppliers and a new network of peers. "Because of the thorough vetting process of GTM, I know I will meet some more amazing colleagues at this year's event. I am so honored to be chosen as an Advisory Board member, and excited to meet new and different suppliers and see what opportunities I can create for myself and my business."
For more information on GTM West, visit www.gtmwest.com. Applications are only being accepted through March 25.