Travel Weekly's 2016 Power List


11 | AAA Travel

AAA Travel
2015 sales: $3.8 billion
Employees:: 4,143 travel agency employees (full-time equivalents)
Previous ranking:: 10

1000 AAA Drive
Heathrow, FL 32746
T (407) 444-7000
Website

Executives

PRESIDENT/CEO: Marshall L. Doney
SVP, TRAVEL and PUBLISHING: William J. Sutherland

Company Facts

Offers products directly to consumers via brick-and-mortar locations and online at AAA.com.

ARC sales of $528 million.

92% of sales from leisure, 8% business.

143 outside agents.

Fully owns Air by Pleasant, Pleasant Holidays and Member Choice Vacations and partially owns American Tours International.

Privately held (not-for-profit)

Looking Ahead

Will grow online booking channel, social media engagement and mobile research/booking capabilities

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