River line U by Uniworld is launching a family program geared toward teens.
The line, which was originally developed to target millennials, normally excludes passengers under 18.
But next year it will offer six "GenZ on U" sailings for families with teens 13 and over, the company said.
On these sailings, amenities and activities on the ship will include a designated teen lounge, karaoke contests, foosball tournaments, camping on the rooftop, trivia nights and projector-movie nights on the outside deck.
Also next year, the line will host its first foodie themed cruise, a July 24 sailing on the Rhine with food influencer Salvatore DiBenedetto, known as The GrubFather.