Continuing a trend for 2019, visitation to Hawaii increased year over year in May, while total visitor spending declined.
The Islands welcomed 841,376 visitors in May, 5% more than May 2018, but those travelers spent 2% less ($1.39 billion) during the month, according to data from the Hawaii Tourism Authority. While spending was up among U.S. West and Canada travelers in May, it declined for visitors from the U.S. East, Japan and all other international markets.
The total visitor days and average daily census in May both increased 2% year over year, while average daily visitor spending dropped 4% to $199 per person. On the four most visited islands in May, spending and visitation both increased for Oahu, spending fell while visitation increased on both Maui and the Island of Hawaii, and Kauai experienced drops in both categories.
Hawaii hotels statewide reported that revenue per available room (RevPAR) was flat overall compared to May 2018. A small increase in average daily rate (ADR) helped to counterbalance a small decline in occupancy.
Hawaii hotel revenues also fell in May compared to the same period last year, dropping more than 1%, to $339.3 million, with approximately 26,000 fewer available room nights and 34,000 fewer occupied room nights, according to the Hawaii Hotel Performance Report published by the HTA. Revenue per available room remained relatively flat for May, while the average daily rate rose 1% ($256) and the occupancy rate fell less than one percentage point to 79% ,according to the Hawaii Hotel Performance Report published by the HTA. Among the four most visited islands, Kauai experienced the biggest drop, with a 4% decline in ADR, to $261, and nine-percentage-point fall in occupancy rate, to 72%.